Positioned in the Skoda model range between the Fabia and the Octavia, the 5-seater Rapid measures 4.48 meters in length and 1.7 meters in width. Five petrol and two diesel engines will be initially offered.
The Rapid is an A segment vehicle which currently accounts for approximately 36 percent of the world's automobile market. Within this class, sedans have a share of around 42 percent. According to industry experts, the number of A segment sedans sold worldwide will rise by about 50 percent by the year 2020.
Skoda is targeting the Rapid to families looking for a roomy first car at an affordable price.